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#WhatIReallyReallyWant: Gender Equality

Posted on July 21, 2016 by Jessa Sargent | 0 comments

If you have not seen the feminist version and modern day girl power video of “Wannabe” by Spice Girls, then you are seriously missing out.  Project Everyone released this powerful video for United Nation’s Global Goals Campaign to fight poverty, climate change, and inequality and injustice.

The video showcases women of different ethnicities, religion, and ages dancing and singing to “Wannabe”; while celebrating the differences between women in the world. The lyrics and the same infectious and fun energy are the same to the original Spice Girls video, but there are messages places throughout the video encouraging gender equality. Victoria Beckham told The Guardian “How fabulous it is that after 20 years the legacy of the Spice Girls’ girl power is being used to encourage and empower a whole new generation?

We believe that any woman should be able to have the same opportunities as any other human being in the world, and what better way to voice than with one of the most iconic Spice Girls song? This is what Bene believes in and why we have decided to go into this business. Women helping women is a beautiful thing and we are happy to do whatever it takes to make sure gender equality is seen in every part of the world.

How can you become a part of this campaign? Global Goals and Project Everyone are asking women to share their hopes and dreams for gender equality by using the hashtag #WhatIReallyReallyWant.

Posted in Bené Approved, brands that give back, change the world, Engouragement, fashion with a purpose, give back brands, powerful women, Scarves, Shop for a Cause, sista works, Video, WomanEmpowerment

A New Chapter

Posted on July 07, 2016 by Sasha Matthews | 0 comments

We started this business as two college kids with very little money but a huge desire to make a difference in the world and look good while doing it. If you’ve been with us for the past 3 years you’ve seen us go through some exciting milestones and evolutions along the way and this year will be no different.

We’ve recently celebrated the graduation of our first group of girls in the “Bene Family” (Their words, not ours) and that visit to Ghana left us even more motivated, seeing first hand the importance of this work and the effect it has on these girls’ lives. With your help we are truly making generational impacts in the region by supporting these girls’ education. 

 We are pleased to announce the launch of our transition into luxury scarves with the new Akwaaba Collection!

While still inspired by the beauty of West African culture, we work with a textile designer in New York City to uniquely design each pattern to incorporate the spirit of the girls & their culture as well as the trends of today. We hand select 100% silk for printing, then have the scarves manufactured in our hometown, Atlanta Georgia. Along each scarf, is a quote from one of the girls we support, with a message she wants to share with the world. These words are full of wisdom and serves as a constant reminder of why we do what we do.

We are excited to bring you our highest level of quality and our hope is that every time you put on your Bené scarf you feel a part of this larger community of women that stand for other women. It is our hope  that you’re proud of your investment in another woman’s education and you’re affirmed that you truly are making a difference.

With Love

Wishing you a Bené Day,

Michelle & Sasha

Posted in Atlanta Apparel, black owned business, brands that give back, give back brands, luxury scarf, made in usa, Scarf, Scarves, silk, silk scarf